Monthly Archives: February 2008

Web 2.0 behaviour changes

At Trovus we have decided to focus on the behaviour changes around corporate Web 2.0 adoption, rather than the technologies. That’s not to say we don’t think that technology is important, just that there are plenty of Microsoft, IBM and … Continue reading

Posted in behaviour, Web 2.0, Web 2.0 behaviour | Leave a comment

Case study of corporate adoption of Web 2.0 and social networking

Came across this fascinating article by Richard Dennison talking about BT’s internal adoption of Web 2.0. It is worth reading in its entirety but the points that stood out for me were: Presenting the idea is an evolution rather than … Continue reading

Posted in Web 2.0, Web 2.0 adoption | Leave a comment

Fancy a holiday in a VW Campervan?

Shameless plug here for a friend’s website, they hire new VW Campervans for holidays, weekend breaks, festivals, days out, weddings etc. Check them out if you ever have a need for VW campervan hire

Posted in Uncategorized | Leave a comment

Using an online community to gauge customer reaction

When in the States, I often see adverts for OnStar. This is a remote vehicle control service whereby you can give a third party remote control of some of your car’s facilities, as well as an in-car ‘conceierge’ service to … Continue reading

Posted in community, customer insight, online community | Leave a comment

Corporate benefits of facebook

A recent Computing magazine article made the case for Facebook in the Enterprise. As well as the usual points around digital natives expecting to use these tools as business communication applications, Mark Samuels adds one I hadn’t thought about until … Continue reading

Posted in corporate facebook, facebook | Leave a comment

Why contribute to a social networking site?

Something I learned from my recent trip to Lotusphere was the idea that the motivation for content contributors is very different from the motivation for content seekers, and that to increase adoption rates it is essential to cater for both … Continue reading

Posted in community, social software | Leave a comment

Tips and tricks for Lotus Quickr (WebSphere Portal version)

Aside from the Lotus Connections install guide I don’t usually put much technical stuff up here – but we’ve been using Lotus Quickr (WebSphere Portal version) for a few months and there have been a few little things that were … Continue reading

Posted in Quickr | 11 Comments