Monthly Archives: February 2008

Web 2.0 behaviour changes

Posted on February 29, 2008 by Jon Mell

At Trovus we have decided to focus on the behaviour changes around corporate Web 2.0 adoption, rather than the technologies. That’s not to say we don’t think that technology is important, just that there are plenty of Microsoft, IBM and … Continue reading →

Posted in behaviour, Web 2.0, Web 2.0 behaviour | Leave a comment

Case study of corporate adoption of Web 2.0 and social networking

Posted on February 28, 2008 by Jon Mell

Came across this fascinating article by Richard Dennison talking about BT’s internal adoption of Web 2.0. It is worth reading in its entirety but the points that stood out for me were: Presenting the idea is an evolution rather than … Continue reading →

Posted in Web 2.0, Web 2.0 adoption | Leave a comment

Fancy a holiday in a VW Campervan?

Posted on February 26, 2008 by Jon Mell

Shameless plug here for a friend’s website, they hire new VW Campervans for holidays, weekend breaks, festivals, days out, weddings etc. Check them out if you ever have a need for VW campervan hire

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Using an online community to gauge customer reaction

Posted on February 25, 2008 by Jon Mell

When in the States, I often see adverts for OnStar. This is a remote vehicle control service whereby you can give a third party remote control of some of your car’s facilities, as well as an in-car ‘conceierge’ service to … Continue reading →

Posted in community, customer insight, online community | Leave a comment

Corporate benefits of facebook

Posted on February 14, 2008 by Jon Mell

A recent Computing magazine article made the case for Facebook in the Enterprise. As well as the usual points around digital natives expecting to use these tools as business communication applications, Mark Samuels adds one I hadn’t thought about until … Continue reading →

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Why contribute to a social networking site?

Posted on February 6, 2008 by Jon Mell

Something I learned from my recent trip to Lotusphere was the idea that the motivation for content contributors is very different from the motivation for content seekers, and that to increase adoption rates it is essential to cater for both … Continue reading →

Posted in community, social software | Leave a comment

Tips and tricks for Lotus Quickr (WebSphere Portal version)

Posted on February 2, 2008 by Jon Mell

Aside from the Lotus Connections install guide I don’t usually put much technical stuff up here – but we’ve been using Lotus Quickr (WebSphere Portal version) for a few months and there have been a few little things that were … Continue reading →

Posted in Quickr | 11 Comments